Texas Wine Jam 2026

October 17, 2026 • Johnson City, Texas

This is the official ticketing page for Texas Wine Jam 2026.

Join us for the 6th Annual Texas Wine Jam, a celebration of Texas wine, Texas wineries, and the people shaping the future of our industry.

Set in the heart of Johnson City, the gateway to the Texas Hill Country, Texas Wine Jam brings together wineries, winemakers, growers, and wine lovers from across the state for a day of tasting, education, shopping, food, and community.

Jam Schedule

10:30 AM – Texas Bubbles & Brunch
12:00 PM – VIP & Early Access Entry
1:00 PM – General Admission Entry
12 PM • 2 PM • 4 PM – Jam Bands
6:00 PM – Festival Ends

What's Included

Tastings from 20+ participating Texas wineries
Incredible wine deals day of - This is THE Texas wine buying event of the year
Buy Wine > Get Wine (win more wine when you purchase 6+ bottles)
Official Texas Wine Jam tasting glass
Festival tote bag
Educational sessions and producer discussions
Access to local food vendors
Complimentary bottled water
Bottle check service for wine purchases
Silent auction benefiting the TWJ Community Scholarship Fund

New for 2026

Texas Bubbles & Brunch
Start the day with a sparkling wine brunch featuring Texas producers, guided tastings, and conversation. Brunch tickets include early festival entry at 12:00 PM. Limited to 60 guests.

Expanded Educational Programming
Producer panels, guided tastings, and discussions exploring the people, places, and wines driving Texas wine forward.

An Updated VIP Experience
VIP guests receive early entry, an exclusive Texas Wine Jam insulated wine tumbler, preferred seating at educational sessions, and exclusive access to the VIP Lounge..

More Than a Festival

Texas Wine Jam supports the future of Texas wine through fundraising and educational initiatives that help develop future leaders, makers, and pioneers in our industry.

Raise a glass, discover something new, and take home your favorites.

We'll see you in Johnson City on October 17.